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Apple Inc. and Samsung Continue their Worldwide Legal Battle

According to collected Bloomberg data, the smartphone market was valued at $338.2 billion last year. Samsung had 31.3 percent of industry revenue, compared with 15.2 percent for Apple’s reported percentage. Apple and Samsung continue their worldwide legal battle. Apple Inc. is aiming beyond $2 billion in damages in its trial against Samsung Electronics Co. by calling a witness whose studies were, according to Bloomberg News, previously used to argue for a ban on U.S. sales of the Galaxy maker’s devices.

John R. Hauser, a professor at MIT, presented U.S. District Judge Lucy Koh in San Jose, California, with survey results that are meant to address Judge Koh’s finding in March that Apple Inc. failed to show in its earlier requests how its patented smartphone features drive consumer demand for the infringing Samsung products. If Apple convinces the jury that Samsung has infringed on its patents, then the iPhone maker can then ask again for a judge to impose a sales ban.

U.S. District Judge Lucy Koh, who is presiding over the trial, twice rejected Apple’s request in the first lawsuit, reported a professor at Santa Clara University Law School, Brian Love. According to Bloomberg News, John Hauser testified that, “The features associated with the patents have a measurable impact on consumer demand.” Apple claims that 10 Samsung products, including the Galaxy S III smart phone, infringe five patents covering a range of user-interface designs for the iOS software that powers iPhones and iPads, including features like the slide-to-unlock function, automatic spelling corrections, and the ability for a user to make a call by clicking on a phone number within a web page or e-mail instead of having to dial it separately.

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