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Kevin Trudeau Guilty of False Advertising

Kevin Trudeau’s title of his best-selling diet book, which has been spammed all over late-night television, might even be true: “The Weight Loss Cure They Don’t Want You to Know About.” But it’s not so much the book “they” are worried about, but the claims made in his infomercials, which suggest that people could eat just about anything and not gain weight. The claims of the book itself, however, were not the subject of the conviction.

And convicted he was, after a mere 45 minutes, when the jury agreed with the judge that Trudeau violated a judge’s 2004 order to cut the bull and just sell his faddish diet book like everybody else does, with only moderately inflated claims to be a diet miracle.

The entire “miracle” of the diet involves using prescription hormones, for those people too lazy to follow the only diet that actually makes sense: eating right and getting exercise.

Yet Trudeau was done an injustice. Or at least that’s what Thomas Kirsch, his attorney is claiming. He sat by Trudeau as the TV Pitchman sat at the edge of his seat, clearly riveted by his fate, which could even end up in prison for a few years, only to look calmly on as the jury convicted him of making false claims.

Kirsch claims that the prosecutors did not prove their case, calling only two witnesses to the stand. Perhaps they were good witnesses who knew what they were talking about? Why would they need more? That is something Kirsch must explain.

Things have been sketchy enough with Trudeau having been ordered to pay $37 million in a related civil case, as the Huffington Post reported, but dodging the fine by claiming he was broke. Federal officials believe in fact that he has hidden money.

Whatever the case, Trudeau’s empire of hormone-induced irresponsible dieting may finally be through.

Image Source: CS Monitor

Daniel June: Daniel June studied English literature at Michigan State University, graduating in 2003. Working a potpourri of jobs since, from cake-decorator to proofreader, his passion has always been writing, resulting in books of essays, novels, and children’s novellas.