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Sokolove to Expand, Rebrand

The Law Offices of James Sokolove is changing its name to Sokolove Law LLC, as it rebrands and expands its nationwide network of affiliated law firms.

The firm, which pioneered television advertising for lawyers, seeks to add 200 new law firms to its national network of more than 400 affiliates.

Sokolove Law says it uses sophisticated screening method for referring cases to affiliated firms.

Founded in 1979, Newton, Massachusetts-based Sokolove has generated nearly $700 million in legal fees over the past five years.

Erik Even: